What are the ‘Ingredients’ that Goes into a Successful Squeeze Page?

Put your wok and pan aside as we venture out and discover the 19 ‘MUST HAVE’ Ingredients that goes into the making of a Successful Squeeze Page.

Wikipedia define the definition of squeeze page:
“Squeeze pages are landing pages created to solicit opt-in email addresses from prospective subscribers.”
Source: http://en.wikipedia.org/wiki/Squeeze_page

Squeeze pages are best for building a list. It usually asks for the name and email in return for some valuable stuff such as report/newsletter/gift. After clicking on the submission button, user have to confirm their email (in most cases) before they can be added to the list.

What are the “ingredients” that goes into a successful squeeze page?
With that question in mind, I listed out the 19 “MUST HAVE” stuff that is guaranteed to increase the conversion rate of your squeeze page.

1) Keep it Short, Keep it Simple
2) Make it known that they have to double opt-in (if needed)
3) Keep to 1 page
4) A highly visible opt-in box
5) Make it clear that you don’t intend to spam them
6) A Irresistible offer that they cannot reject
7) List the benefit in point form
8 ) Bold Compelling Headline
9) Arouse their curiosity
10) Bold color
11) Opt in form should be above the fold
12) Put an image of the product
13) Always do testing to improve your conversion rate
14) A strong call to action
15) Add audio to the squeeze page
16) Add video to the squeeze page
17) Model after successful squeeze page
18) Offer a product for free or a free chapter
19) Personalized the page (Personalized page have been proven to increase response by 100%, 300%, even 600% if you use it cleverly.)

Example of different Squeeze Page
This squeeze page gets approximately 80% signup rate.
http://www.justin-koh.com/Recommends/doubleyourdating.html

View Mike Filsaime’s presale video squeeze page
http://www.justin-koh.com/Recommends/viral-friend-generator.html

A benefit-driven point-by-point squeeze page
http://hanesenterprises.com/Generate-Your-Own-Leads.html

Another highly effective squeeze page
http://pcsatellitetv.etc-now.com

Beware of those who enter a bogus email address hoping to get the stuff after opting in. As such, it is best to deliver the goods only when they have confirmed their email.

In conclusion, a well written squeeze page is well-done when it delivers something that the audience wants. This brings about more leads and consequently more sales. In terms of creating a squeeze page, you really need to offer a strong incentive for people to join it.